effectiveness advice & strategic counsel for leaders & organizations
changing the world
mission
transforming you & your organization
using The People First Approach
“Imagine the impact corporations, media outlets, banks, institutions of higher education and academic medical centers, government, healthcare institutions, NGO's, arts organizations, and social justice movements would have on the world when their leaders focus even more on their greatest asset; their people.”
- Dr. Jon Derek Croteau
Croteau & Company's approach toward strategic transformation is purposeful. We assess (A), we innovate (I) and we deliver (D). Our A.I.D. approach allows us to understand the current state of successes and challenges for leaders and organizations. Our advisors create solutions to amplify strengths and remove barriers to achievement. Then, we deliver by showing you how to do just that: deliver.
solutions
advisors
passionate about inspiring others
Dr. Jon Derek Croteau, Founder & CEO, is an internationally recognized author, executive coach, leadership advisor, and organizational consultant with nearly twenty-five years of providing counsel to executive leaders, consulting on strategic planning, comprehensive campaign counsel, board governance, human resources and talent management, and executing leadership searches. His unique background as a chief administrative and strategy officer, leadership, talent, and strategy consultant, author, professor, and speaker makes him a thoughtful and thought-provoking advisor and consultant to an array of individuals and institutions across the globe.
Since 1998, Dr. Croteau has been advising individuals, executives, managers, and organizations across the globe, working for, or consulting on effective strategic planning, talent management and human resources initiatives, diversity, equity, and inclusion, organizational structure and design, and executive search in both the for-profit and not-for-profit sectors.
Dr. Croteau’s work in organizational development, leadership, and talent management began at Watson Wyatt Worldwide (now Willis Towers Watson) where he learned how to harness the power of investing in human capital. At Carnegie Mellon University, Dr. Croteau’s work in talent management was groundbreaking for the institution, helping it reach a new level of cross-university and intra-departmental effectiveness. His impact expanded to influence effective-people-practices across the not-for-profit and for-profit sectors. He was recruited to WittKieffer and quickly became a partner in the firm with a thriving, international practice for nearly a decade in executive search, executive advising, and leadership solutions. He has served in transitional, transformative leadership roles at organizations like Northwestern University, Lindauer Global, and Washington State University. He has consulted and worked with leaders and boards at institutions like Australian National University, American University in Beirut, Artis-Naples, the Brearley School, Columbia University, Dana-Farber Cancer Institute, Deerfield Academy, Isaacson, Miller, Massachusetts Eye and Ear Infirmary, Neighborhood Connections, Oregon Health and Science University, Russell Reynolds Associates, The Skatepark Project, University of California, Union of Concerned Scientists, Wellesley College, and Williams College.
He has authored many books: Effective Measures: The Return on Investing in Strategic Talent Management, The People First Approach: A Guide to Recruiting, Developing, and Retaining the Right People, Making the Case for Leadership: Profiles of Chief Advancement Officers in Higher Education, and the Amazon-Best-Selling memoir, My Thinning Years: Starving the Gay Within. He a contributing writer in Goodman & Villipiano's Eating Disorders: The Journey to Recovery Workbook and has published poems, articles, and essays which can be read in the likes of Huffington Post, Insight into Diversity, Inside Higher Education, The Good Men Project, and the International Journal for Educational Advancement.
Dr. Croteau is a Fellow at the Institute for Inclusive Leadership at Simmons University and has served as an adjunct professor at Carnegie Mellon in the H. John Heinz III College and at the University of Rochester’s Warner Graduate School of Education and has consulted, has lectured in classrooms and institutes, and has spoken at conferences from Boston to San Francisco to Hong Kong to Singapore to Sydney to Brisbane to Edinburgh to Madrid.
He was appointed to Carnegie Mellon University's Diversity Advisory Council, and was Vice Chair of Emerson College's Executive Board of Directors. He was on the Board of Ambassadors for The Home for Little Wanderers, served as a mentor for Point Foundation, and was on the Deans’ Advisory Board for Boston University Wheelock College of Education & Human Development.
His degrees include a doctorate from Boston University, a master’s from Northwestern University, and a bachelor’s from Emerson College. He attended Georgetown University’s Institute for Leadership, studied and lived abroad in Spain and in the Netherlands, and is a proud graduate of Outward Bound, U.S.A.
Kerry Brady Seitz, M.A., Managing Advisor, is Vice President, Women's Leadership, and heads the development of Women’s Leadership programming at Simmons University Institute for Inclusive Leadership. She brings a wealth of knowledge and expertise to produce innovative, research-based learning journeys that foster gender parity in organizational leadership worldwide. As a member of the Institute’s leadership team, Kerry is deeply committed to establishing the Institute as a global authority on the intersection of leadership, equity, and inclusion.
A Certified Career Coach, Kerry began her work in leadership advising, development, and strategy as Principal at Sunrise Coaching & Consulting where she worked predominantly with women relaunching and redefining their career journey.
Kerry was Vice President of Learning and Development at Landit, a career development tech startup aimed at democratizing career success. Prior to that role, Kerry was the Director of Advancing Women and Inclusive Leadership solutions and Executive Director of the Women in Leadership Institute at Linkage, a global leadership consulting firm.
Kerry spent the first ten years of her career in the mental health field. She has served as a clinician at the Massachusetts Society for the Prevention of Cruelty to Children; a researcher at the Wellesley Centers for Women at Wellesley College; a coalition and program manager for the Support to End Exploitation Now coalition at the Children’s Advocacy Center of Suffolk County; and an adjunct faculty member in the criminal justice department at the University of Massachusetts Lowell.
Kerry earned her Bachelor's degree in Human Development & Psychology and her Master's degree in Counseling Psychology both from Boston College and is certified as a coach by the Life Purpose Institute.